360 Product Photography is available as an option for online retailers and industrial companies where having a 360 view of a product can be very useful indeed. 360 Product Photography gives the customer the chance to view a product from every angle, rather than just a still photograph as is often the case online. This brings to life ordinary everyday products and positively enhances the more complex products by giving customers full access through OutSphere 360 Product Photography.
360 Product Photography can enhance the look and feel of a website and give solid benefits with increased sales conversions, increased dwell-time and reduced returns. There are percentage figures ranging from 10%-50% sales increase depending on who you believe. At OutSphere we have evidence of 30% increase in online sales as a direct result of OutSphere Interactive Images being added to the product range.
In addition to 360 Product Photography the use of video can also bring added benefits to a websites performance. Customers are genuinely more likely to return to a website with good content, clear and interesting visuals and real interactivity.
Video and 360 Product Photography provide these enhancements and as a result those investing in this area should also see improved customer loyalty. If the products match up to the engaging interactive online experience then clients will logically want to keep using the website that gives them exactly what they are looking for.
OutSphere offers a type of 360 Product Photography that really offers a unique perspective on products online. You can view products from any angle and see over the top and underneath the object.
OutSphere 360 Product Photography also provides a still photo or packshot, as well as the 360/3D interactive image. The interactive image is placed within flash format and also coded in HTML5; this means it can be viewed on PCs, laptops and Smartphones and on iPhone and iPad. The software will recognise the customer’s device and provide the content in the correct format.
